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Having seen the evil results we have come to detest a conscious choice of issues, to feel that it smacks of sinister plotting. The vile practice of yellow newspapers and chauvinistic politicians is almost the only experience of it we have. Religion, patriotism, race, and sex are the favorite red herrings of foul political method--they are the most successful because they explode so easily and flood the mind with those unconscious prejudices which make critical thinking difficult. Yet for all its abuse the deliberate choice of issues is one of the high selective arts of the statesman. In the debased form we know it there is little encouragement. But the devil is merely a fallen angel, and when God lost Satan he lost one of his best lieutenants. It is always a pretty good working rule that whatever is a great power of evil may become a great power for good. Certainly nothing so effective in the art of politics can be left out of the equipment of the statesman.

Looked at closely, the deliberate making of issues is very nearly the core of the statesman's task. His greatest wisdom is required to select a policy that will fertilize the public mind. He fails when the issue he sets is sterile; he is incompetent if the issue does not lead to the human center of a problem; whenever the statesman allows the voters to trifle with taboos and by-products, to wander into blind alleys like "[9-9-9]," his leadership is a public calamity. The newspaper or politician which tries to make an issue out of a supposed "prosperity" or out of admiration for the mere successes of our ancestors is doing its best to choke off the creative energies in politics. All the stultification of the stand-pat mind may be described as inability, and perhaps unwillingness, to nourish a fruitful choice of issues.

That choice is altogether too limited in America, anyway. Political discussion, whether reactionary or radical, is monotonously confined to very few issues. It is as if social life were prevented from irrigating political thought.

Walter Lippman, A Preface to Politics - 1914